Martial Arts Software that Guides Your Next Move
Manage memberships, billing, attendance, and leads in one place — with AI built specifically for martial arts schools to help you see what needs attention and where to focus next.
Trusted by martial arts school owners across North America
Built with real-world input from school owners and trusted federations who live the day-to-day challenges of running martial arts programs.
Official CRM of Alberta Taekwondo Association
Master Rims
Taekwondo
Official CRM of BC TKD Federation
Growth Studios
Official CRM
Most school software tracks what happened.
MasterK helps you see what needs attention next.
MasterK will show you:
Ignored leads
At-risk students
Billing issues
Missed follow-up
Your next priority
MasterK combines school management tools with AI built specifically for martial arts schools, so you can act faster with more clarity.
Things MasterK Says…
These are real examples of how MasterK can coach you on your business …
“These 5 students may quit next month – here’s why.”
“You have 12 leads with no contact in 7 days. Want me to auto-message them?”
“You have three birthdays coming up next week — would you like me to offer them a birthday special to drive referrals?”
Built on Real Experience: Modeled After Master Tony Kook
MasterK’s AI is shaped by the proven systems and experience of Master Tony Kook, a respected martial arts school owner and operator who has helped schools grow from early-stage programs into high-performing businesses.
This is not generic AI layered onto generic software. It is built specifically for the way martial arts schools operate.
Master Tony Kook
CEOMaster Tony Kook is a respected martial arts leader, former Vice President of Taekwondo Canada, multi-school owner, and operator with proven experience helping clubs grow. His systems have supported schools in scaling from 0 to 200 students, and from 80 to over 500 students.
Master Kook brings practical, real-world insight into what martial arts schools need to improve operations, increase retention, and grow with confidence.
Ali Ghafour
Master Ali Ghafour is an entrepreneur, martial arts school owner, and technology founder. A former Canadian National Team member and founder of 2020 Armor, Ali brings experience in scaling businesses, building technology platforms, and helping organizations improve performance through innovation and operational excellence.
Board Member & Advisor
Guy Amini
Guy Amini is an experienced business builder and growth strategist with a strong background in acquisitions, financing, and scaling multi-location companies. His experience helps bring the strategic discipline, capital planning, and growth mindset needed to expand MasterK beyond software and into a platform that can support martial arts schools at scale.
Board Member & AdvisorWhy Schools Switch
Built for martial arts schools
Not adapted from generic fitness or gym software.
AI with real operational value
Surface risks, missed follow-up, and priorities faster.
Cleaner, easier experience
Simple enough for everyday staff use, powerful enough for owners.
Support during migration
We help schools move over with less stress and less guesswork.
One place for the core workflows
Memberships, leads, attendance, billing, communication, and more.
Used by the best.
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“MasterK made it so easy to move over from our old system. Within a day, we were fully set up, and now our staff actually enjoys using the software. The AI has helped me see trends I would’ve missed — it’s a game changer.”
Master Seoungmin Rim

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“We switched from another CRM that looked good on paper but nickel-and-dimed us for every little feature. MasterK gave us everything — attendance, billing, communication, and AI support — in one clean package. No upsells, just results.”
Master Yvette Yong

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“I used to spend hours every week juggling spreadsheets and following up on late payments. With MasterK, everything just runs — and the AI coach actually helps me make smarter decisions. It’s like having a business partner I can talk to anytime.”
Master Ebrahim Saadati

Core Feature Summary
Membership Management
Easily track memberships, renewals, and student profiles.
24/7 AI Business Coach
Speak directly to your AI business coach — ask questions, get advice, and make smarter decisions in real time.
Attendance & Progress Tracking
Monitor student attendance, promotions, and performance trends.
Automated Communication & Reminders
Send class reminders, payment notices, and announcements automatically.
Payment Processing
Simple, secure billing and automated payment collection.
Switching software does not have to be painful
Moving systems can feel like a hassle. We get that.
We help martial arts schools make the transition with a practical, hands-on process so you can get set up with less disruption and more confidence.
Whether you are switching from a martial arts platform, a gym platform, or a patchwork of tools, we will help you get moving.
Simple, All-Inclusive Pricing — No Surprises
At MasterK, we believe pricing should be straightforward. Every plan includes full access to all features — including our built-in AI business coach — with no hidden fees, upgrade traps, or surprise add-ons. Whether you’re just getting started or scaling past 250 students, you’ll get everything you need to run and grow your studio at a predictable monthly rate.
Standard
$129
per month for up to 100 active students
Popular
Pro
$199
per month for up to 250 active students
Premium
$299
per month for 250+ active students
Frequently Asked Questions
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Yes. MasterK is built around the workflows, challenges, and growth needs of martial arts schools — not generic gyms or fitness businesses.
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MasterK combines core school management tools with an AI coach built specifically for martial arts schools, so owners can see what needs attention and what to do next.
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Yes. We support schools through the transition so the move is more manageable and less stressful.
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No. MasterK is built to support both growing schools and more established operations.
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You will get a focused walkthrough of how MasterK works, what makes it different, and how it could fit your school.
Book a Demo.
Ready to see how MasterK can transform your studio? Book a live demo and experience how easy it is to manage your memberships, grow your business, and get real-time support from your built-in AI coach.